The YES Network and MSG Networks have formed Gotham Advanced Media and Entertainment (GAME), a 50/50 joint venture aimed at capitalizing on technical and operational synergies between the two companies’ streaming services. GAME will offer digital content distribution services, including platform technology, operational support, and data analytics to third parties. The joint venture aims to develop new product offerings and premium features for audiences, while also providing a scalable tech solution for third-party content owners. The potential clients of GAME will benefit from a broad range of world-class streaming services, all of which will be run centrally by an expert staff experienced in live sports streaming. The streaming products will be customizable and capable of delivering locally branded customer experiences.
